South East London People's Panel survey 4 report
In the autumn 2024 and winter 2034 - 2025 working in partnership with a Jungle Green, a marketing research company, we refresh the membership of our South East London People’s Panel aiming to enlarge it to improve outcomes and results when involving members to gather insights and feedback from local people.
Our original recruitment of over 1,000 members aimed to be reflective of the population according the 2021 Census. The 2024 - 2025 refresh focused on reaching out to people from communities who are often underserved and marginalised. Nearly 300 new panel members were recruited from Black or Black British, mixed heritage, Asian, young people and LGBTQ+ communities.
Most of this recruitment has been carried out through events in Lewisham shopping centre, Brixton and Peckham libraries, South Asian Health & Wellbeing Fair, Ageing Well festival, Stockwell festival, 2 South East London colleges and an LGBTQ+ community centre. The rest were recruited via on street interviewing in busy areas. We used face to face recruitment to ensure we reached the right people and avoided self-selection in the panel. Recruitment was spread across the south east London area.
Key insights
Keeping well and top of mind important issues
Over 77% of the new panel members reported that they are currently feeling healthy which is very similar to the results found in the main sample (79% felt healthy) - Survey 1 (Sept 2023). However, 29% of the new members reported feeling lonely, with those with long term conditions (LTCs) (39%) feel lonelier than those without LTCs (23% feel lonely). We noted that people from Black and Black British backgrounds reported the lowest levels of happiness (69%) while those from Asian backgrounds were the happiest (94%).
Key issues for the people of south east London include keeping me and my family healthy and well, with long waiting times in the NHS and access to primary care also seen as important. Mental health and social care were also mentioned as areas that need more support by people to live a happier and healthier life. There is a significant decrease in mentions of cost of living (from 23% down to 4%) compared to September 2023.
Measures to improve health and wellbeing
The new panel members identified eating more healthily (34%) as top of the list of all measures and changes that they feel would be most effective in keeping themselves healthy and well. Healthier personal finances and better living and housing conditions are also priorities, along with increased laughter, enjoyment and activity, reduced stress and more holidays.
However, 45% of new recruits said that they would find it difficult to make these health and lifestyle changes on their own. Many mention the need to adopt a different and more positive mindset to enable themselves to make changes and take measures towards keeping themselves healthy and well, but challenges as employment, financial stability and housing situation they feel are often out of their control.
The most needed support for the new recruits includes stronger connections with family and friends, financial stability, better healthcare access, improved mental health services, and better employment opportunities.
Local libraries, pharmacies, community centres and leisure centres are the most popular community places to get information about staying healthy and NHS services. Just over one half of these new recruits are aware of the NHS App.
Download and read full report of the refresh recruitment phase 2024 - 2025.
The insights collected help us to have a better understanding about the issues that are in people’s mind and any actions that people want to take to improve their health and wellbeing. These key insights, along with feedback from other engagement activities will guide future efforts to improve health and wellbeing for people in south east London.